At the risk of sounding like a broken record (maybe a Victrola one that only plays scratchy songs about wide-eyed girls from Appalachia who hold various bluegrass instruments on their dirty knees), I was reading an article in The New Yorker tother day...
I wont bore you with the yuppie details, but in it, David Denby compares todays hit romantic comedies to the screwball comedies of Preston Sturges and Frank Capra. And he wonders where all the funny women went. And so do I.
Dont get me wrong: I laughed so hard during Knocked Up that I think I may have broken a rib. Ive seen Wedding Crashers and 40 Year-Old-Virgin about twenty times. Each. And while women like Leslie Mann, Isla Fisher, and Kristen Wiig are hilarious in these films, theyre far outnumbered and outjoked by the men in these movies. Plus, their appeal as funny women is that theyre crazy: overbearing momzillas, drunk driving party girls, and stage-five clingers not leading ladies. The closest weve gotten to a funny-as-her-loser-leading-man actress is Katherine Keener in Virgin, and shes still overshadowed by the male ensemble cast.
Which, you know, is okay. Really. Im not railing against the formula these films are built on (lonely, funny loser meets gorgeous woman who learns to loosen up and love him). I just want to know whos gonna write these actresses into a film where they can be funny without, I dunno, shoe shopping or trying to pull of the perfect wedding with a pack of crrrrrraaaaazzzzy in-laws in tow! Somebody give me the movie about a chick who drinks too much beer and spends her days watching YouTube videos and making up a jig she calls the meat hoedown to that Aaron Copeland song they used to play on the Beef: Its whats for dinner commercials.
Not that Id know...
You can find more of the interesting word usements I structure* on Apple.com.
Read my article, Better Writing Through Design, on No. 242 of A List Apart.
Pick up issue 176 of .net magazine to read my thoughts on creating outstanding web copy.
Watch a video of the Design Eye for South By panel at SXSW Interactive 2008. Or view the slide deck at DesignEye.org.
*With apologies to Harris K. Telemacher.